Listen to the "98.5 WYLD" radio station live. The "98.5 WYLD" studio is located in New Orleans, LA. Callsign: WYLD-FM. Broadcasting region: New Orleans metropolitan area. Start of broadcasting: on April 22, 1964, 98.5 MHz signed on as WWOM-FM. Program format: Urban Adult Contemporary and carries the syndicated Steve Harvey Morning Show weekdays from co-owned Premiere Networks. Musical style: playlists generally consist of many different genres that originated amongst Black Americans including R&B, soul, funk, disco, jazz, pop, hip-hop, electro, quiet storm, gospel, new jack swing, and hip-hop soul. Target audience: 18-54 years old. Audience Reach: 1,271,845. Listeners per day: usually the 18-49 and 25-54 age groups.